Job description
Company Background:
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through CSL Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com and follow Playfly Sports on LinkedIn, Twitter, and Facebook: @PlayflySports.
Why You Should Join Playfly:
Playfly is a brand-new player in the sports and esports space and we are looking to expand our team! At Playfly you will work with a highly engaged and collaborative team. Join a company with a leadership team that values ideas, innovation and different perspectives. At Playfly, we recognize we are only as good as the people we have working here! We provide excellent benefits including a generous time off package, health and dental insurance, paid parental leave and a 401k plan just to name a few. We also provide you with an environment where you can demonstrate your strengths and gain knowledge to propel your career and continue growing.
Overview/Purpose:
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through CSL Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com and follow Playfly Sports on LinkedIn, Twitter, and Facebook: @PlayflySports.
Why You Should Join Playfly:
Playfly is a brand-new player in the sports and esports space and we are looking to expand our team! At Playfly you will work with a highly engaged and collaborative team. Join a company with a leadership team that values ideas, innovation and different perspectives. At Playfly, we recognize we are only as good as the people we have working here! We provide excellent benefits including a generous time off package, health and dental insurance, paid parental leave and a 401k plan just to name a few. We also provide you with an environment where you can demonstrate your strengths and gain knowledge to propel your career and continue growing.
Overview/Purpose:
Playfly is seeking an enthusiastic Social Media Manager to manage day to day social posting and optimization for the company. This role is primarily responsible for regular posting and scheduling on Twitter and Linked In as well as assisting on posting and scheduling for various other platforms including Instagram and Facebook. This role works collaboratively across teams to roll out consistent content covering the following:
- Business wins
- Ratings
- Content Franchises and Features
- New and Innovative Sponsorships
- Info Graphics and other Insights Driven Storytelling
- And More
Along with a passion for storytelling and attention to detail, the candidate must have in-depth social media experience and a proven history of growing social audiences. The role is intended for someone who cares deeply about the important sports and the business of sports, has strong writing skills, knowledge of analytical tools, and is enthusiastic about joining an agile team. This person has an instinct for what’s on (and off) brand, has an eye for powerful visuals, understands how data can inform a smart editorial strategy, and is an expert at juggling multiple projects, managing deadlines, distilling social numbers into actionable insights, and advocating for strong social content across the organization.
Primary Responsibilities:
- Manage day-to-day posting, editing and optimization of content on multiple social media platforms including Twitter, Linked In, Facebook, Instagram, etc.
- Master Playfly’s editorial voice
- Work closely with business unit stakeholders to roll out content across social
- Partner with sales teams to create social-first content to drive towards goals
- Work with Creative Team to build creative assets for various social platforms when necessary
- Coordinate with leadership team to ensure talent promotion of features on social
- Report on content performance and present social insights and best practices to Playfly leadership and digital teams
- Make daily recommendations to and work closely with the Leadership, Communications, Insights and Creative teams (weighing in on headlines, etc.)
- Adjust social strategy according to KPI pacing
- Brainstorm new ideas and plan rollout strategies for testing with the audience development team
Requirements:
- A minimum requirement of 3-4 years of social media experience
- Passionate about social media and growing audiences
- Positive team player and an enthusiastic work ethic
- Familiarity with sports and the business of sports content
- Strong writing and communication skills
- Basic understanding of social media analytics and experience optimizing content
- Strong editorial judgment
- Excellent organizational skills, focus, and attention to detail
- An established ability to synthesize and communicate information quickly
- Must complete an edit test (writing samples are a plus!)
Compensation includes salary, incentive targets and company benefits.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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