A360 Media is looking for a Strategic Affiliate Coordinator to help grow our affiliate commerce division by supporting internal objections and support flat-fee partnership initiatives across A360 websites including Us Weekly, Men’s Journal, Woman’s World, and more! This is an ideal opportunity for a highly organized individual with superb excel skills, an interest in shopping data and affiliate marketing, a passion for diving growth through data, and an understanding of client management.

This individual will be responsible for the following daily objections:

o Internal and external reporting

o Coordination with our commerce editors and affiliate networks via email, Slack, Trello

o Affiliate content promotion via HTML newsletters, social, and more

o Paid (hybrid) affiliate marketing media campaigns

o Other seasonal priorities

Ideal candidates will have analytical expertise and will be able to translate data in a useful way to both (1) creative individuals (commerce writers and editors, news editors, PR teams, etc.) as well as (2) affiliate networks and partners, paid clients, and senior management. Additionally, this is a perfect opportunity for those interested in influencer marketing, millennial consumer behavior, shopping trends, and other new, viral digital marketing trends as they arise.

This role will report into A360 Senior Commerce Director.

o Manage day-to-day Affiliate Marketing activities with partners/networks to meet department and partner KPIs and growth

o Dig into channel data to drive testing, reporting, optimization and analysis of affiliate marketing performance to identify key levers and opportunities for improvement

o Assist commerce director and editorial team in day-to-day operations including client management, affiliate network tasks, data pulling, and reporting. This includes building reports and running them on daily basis to translate affiliate data performance to our commerce editors

o Identify new partnership opportunities and model expected performance

o Forecast and review growth of other opportunities internally for the commerce team and externally for clients

o Manage day-to-day internal operations to ensure timely activation, placement coordination, program term accuracy, and accounting needs

o Find insight within data by reporting on performance and progress to goals and KPIs.

o Assist with paid affiliate media: Suggest and create media plans, project pageviews, coordinate insertion orders, and create post-campaign reporting

o Assist with promotional media: Social media, newsletters, SEO, selecting best performing content, and delivering to appreciate promotional teams

o Deliver insights, reporting, and strategy to the commerce team

o A brand enthusiast who understands where the product should create online buzz

o Creative in exploring new opportunities in order to drive more incremental sales through the affiliate marketing channel

o Required: Experience with web analytics (e.g. Google Analytics, Chartbeat, etc.)

o Required: Proficiency in excel modeling

o Required: Basic understanding of HTML

o Preferred but not required:

o Experience with affiliate networks (Rakuten, CJ, Impact, Partnerize, AWIN) and subnetworks (Skimlinks, Narrativ)

o Some client management/client interaction experience

o Solid SEO understanding and experience with SEO tools (ahrefs, etc.)

o Experience with content management systems (Trello, etc.)

o Experience with publishing systems (Wordspress)

o Experience with data aggregation platforms (Trackonomics, etc.)

o Experience with paid digital media campaigns and social promotion tools (Instagram/Meta ads, etc.)