Job description
Food For The Poor, one of the largest international relief and development organizations in the nation, does much more than feed millions of the hungry poor primarily in 17 countries of the Caribbean and Latin America. This interdenominational Christian ministry provides emergency relief assistance, clean water, medicines, educational materials, homes, support for orphans and the aged, skills training and micro-enterprise development assistance. "Join us in our mission to serve the poorest of the poor.
The SEO Specialist who will be responsible for optimization of FFTP’s website and will work with the Marketing team to develop organic traffic. The SEO Specialist will identify strategies, techniques, and tactics to increase the number of visitors to our website and obtain a high-ranking placement in the results page of search engines.
Responsibilities:
- 5-7 years experience required
- Strong Content Analysis skills needed
- Keep on top of algorithm changes
- Optimize website and video content, including HTML tags
- Monitor site health, and other SEO issues
- Manage keyword research, gap analysis
- Develop the SEO content calendar
- Liaise with the rest of the marketing team to produce web and video content that will rank for specific keywords
- Work with developers to improve site performance, fix crawl errors
- Report on SEO KPIs and organic campaign progress to key stakeholders
Qualifications:
- Able to run a technical audit, diagnose issues, and prioritize fixes
- Working knowledge of WordPress, WP plugins, and how to optimize page speed
- Proficiency with Google Analytics, Google Search Console, keyword research tools, and SEO audit methodology
- Prior experience working on large traffic websites
- Able to work independently on HTML optimization
- Understanding of backlinking
- Strong problem solving and critical thinking skills
- Ability to prioritize and multitask
- Can present to executives confidently and clearly, communicating technical information to non-technical audiences
- Can train others in SEO process and basic skills.
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